According to the eCommerce Foundation, 88% of consumers will research product information before they make a purchase.
This trend emphasizes the importance of a website for today’s businesses.
Website is the backbone of your online presence, every type of communication, piece of content, or advertisement that you put online will drive the consumer back to your website.
The main purpose of websites is:
- To bring the right type of visitors 🙋
- To convert those visitors into customers 💰
There are just too many stories of people who rely on platforms like Amazon, Ebay, Etsy, Shopify, Kajabi, Teachable, Udemy, and even WordPress.com for that matter. 😟
People rely on the above platforms for:
- Functionality 💡
- Traffic 🚦
- Conversions ❤
I understand the initial convenience of just signing up and using it. Some of them (Etsy, Amazon, Ebay) are huge marketplaces bringing lots of traffic but also lots of competitors.
Sites like Udemy and Teachable offer good functionality and tools for your classes.
That may sound fine on the surface but what about the results?
Did you know that just a few percent of people on Shopify make money? This shows that using any platform will not magically bring you sales. Your correctly implemented process will.
There are so many sellers on Amazon and after one becomes successful with their own branded product, guess what happens. Amazon starts selling that same product (they have the data on you) and you cannot compete with Amazon. Amazon’s product listing is always showing above yours, and they offer it cheaper than you do, so you are out…
Tried to sell something on Ebay? Good luck being found among thousands of others selling the same thing where you wonder “How can they offer it so cheaply?” I don’t even want to go into the fee’s Ebay is charging.
Tried to make money with Udemy? You worked on a course for months, made everything perfect, and then you list it on Udemy. You provided maximum value and you deserve to make money in return.
Then Udemy decides to make a sale this week and sells all courses for a price of two cups of coffee (including yours). What can you do about it? Nothing…
You don’t even have access to “your own” customer list nor do you have the freedom to email them as you wish, but have strict Udemy rules to follow.
After Udemy, you move to Teachable, you build your site, watch Teachable videos, follow every instruction they provide you with. You have been a real good student. And then? Crickets!
Or, they just tell you to follow some boring process that takes months to get you few followers… who may turn into customers, one day… eventually… wow…
The longer you stay the more money they make… And how about you?
And so on… and so on…
The goals and visions of these platforms do not always align with your plans and future goals. They do what is in their best interest, not yours. Most likely this will bring you to a point were you will have to leave these platforms.
Let’s face it. If you’re using any of these platforms you are paying for using their functionality, tools, for marketing to bring traffic to (their) your page, and then hoping for some sales to happen.
Nothing compares with owning your own website.
If you want to grow your business you have to have full control over your business and you can not forever operate within constraints of any platform.
Controlling your business means controlling your website, controlling your traffic, your conversions, and having access to your customers. That means relaying on YOUR PROCESS… Not on someone else’s.
Your website allows you to have access to all steps in the consumer’s buying cycle so can you fix any step if it becomes a bottleneck in your process.
Think about your website as your MAIN online asset. Because it is.
Download the “6-Points Every Website Must Have” free report to learn just a handful of important points which are crucial for your website to have.
When you’re investing money into marketing, invest it in your own website traffic that builds your search engine ranking because if you decide to leave any platform one day, all the investment you made (marketing, traffic, email lists, uploaded content, customers, ranking, etc.) will be lost.
You are probably thinking that owning your own website must be expensive and complicated.
No, not at all. There are few things you need to learn and implement to build your website the right way. You need to do the same on these platforms but they are not yours.
I am in a business of building websites for two decades now. I saw clients thriving with their websites and also clients who’s websites don’t bring them any business.
I saw most websites loose. Almost all of them. Many never make a profit.
That is because many websites are build just with the tech aspect in mind totally neglecting the marketing and analytics side.
Are you ready to take one big leap that will show you how to build your online foundation the right way? Only a strong foundation will allow you to build upon. Weak one’s you will keep rebuilding…and you will stay where you are…
I created a Live WordPress Mastery Course with entrepreneurs and small businesses in mind who want to start it right from the beginning and avoid the pitfalls I mentioned.
In my live course you will not only learn WordPress – it goes beyond that. You will learn about important stages of an online business, about mindset and how to measure and increase effectiveness which is needed for any website, not just WordPress.
It is the most complete WordPress training you can buy. Here is what you will get:
- 14 modules / 250+ step-by-step easy to follow & implement, videos
- Weekly Q&A live calls with your questions answered by expert
- Access to a closed Facebook mastermind group
- Quick starter, done-for-you, high-performance, secure, premium WP website
- But there is more…
You will discover the expert secrets of professionally working websites.
Let me show you how to prepare your website for Google Ads, Facebook, YouTube, how to track visitors and even examine what they do on your site.
Let me show you how to properly update and maintain your website easily.
The skill you will get in this course will allow you to build websites like a pro.
Ask yourself if you can afford not to…
Ask me any question you may have. I have a special promotion you don’t want to miss.
Class starts on 12/03/2019.
The clock is ticking and the price may increase before the start date. Lock in the lowest price while you still can.
This is the best WordPress course money can buy and if you are not 100% happy with what you will learn, you can request your money back within 30 days of purchase.
Do yourself a favor and check out this unique opportunity to take a huge shortcut to your goal, because whatever it is you are trying to accomplish online, your website is THE MAIN factor in achieving it…
What do you have to lose? Go for it and play it big…
Download the “6-Points Every Website Must Have” free report that will take you to the coaching class page after download: